Client
SportClips
Team
Design Director, 4 Senior Product designers
2023
Transforming Sport Clips' Digital Presence
A UX Design Overhaul
This project for Sport Clips involved updating the hair salon franchise's app to enhance its visual appeal and user experience. The process, executed over six sprints, included designing the app home page, store locator, and waiting experience features.
I revamped the Sport Clips app's architecture to enhance visual appeal and user experience. I played a crucial role in designing features like the home page, store locator, and waiting experience. I collaborated with stakeholders to ensure brand consistency and navigated challenges effectively. My efforts helped Sport Clips deliver unparalleled value to its customers and expand its audience.
